Deliverables: Included a full visual identity and supporting brand materials. This covered the main logo and sub-logos, appointment cards, interior and exterior signage, packaging design, merchandise, and simple interior graphics. Each piece was designed to reflect the salon’s Scandinavian style and focus on blonde hair, while creating a sense of exclusivity and consistency across every client touchpoint.
Objective: To develop a cohesive and compelling visual identity for a Salon that reflects its specialisation in blonde hair, its Scandinavian roots, and its reputation for color specialisation and style innovation.
"This brand design is a passion project and avalible to buy as a customisable brand, just get in touch."
Lauren Little by the sea
This identity extends beyond the logo, weaving through every client interaction to create a seamless and elevated brand experience. From the tactile quality of appointment cards to the carefully curated interior graphics and stylish packaging, each touchpoint reinforces the salon’s refined aesthetic and sense of community. Subtle yet intentional design choices invite clients to feel part of something exclusive—a modern, Scandinavian-inspired space where colour expertise meets lifestyle, and every detail reflects a dedication to craft and individuality.
